First TikTok video

Does the first video of your TikTok account affect the visibility of my account in the long term? I want to create a TikTok account for my small business, and so I’m thinking if I need to come up with something engaging so it will set the tone for my account, or should I not put that much effort into my first TikTok video :slightly_smiling_face:

I think there’s no such thing. As long as you create good and engaging videos regardless of the reception of your first TikTok video, your succeeding videos will not be affected by it.

Your first TikTok video’s engagement rate will not affect your succeeding videos. Every video is a fresh start.